The Magicianly Newsletter

Practical Retention Ideas for Ecommerce Brands That Want More Repeat Revenue

Join ecommerce founders and marketers getting practical ideas on email, SMS, retention strategy, testing and customer behavior. No recycled “best practices.” Just useful observations, frameworks and examples you can actually apply.

2–3 emails per week. No spam. We’re an email marketing agency, so that would be pretty embarrassing.

What You’ll Get

What You’ll Get in Your Inbox

Retention Strategy
Ideas around repeat purchase behavior, first-to-second purchase rate, LTV and customer lifecycle strategy.
Email & SMS
Campaigns, flows, segmentation, deliverability and smarter ways to use Klaviyo.
Tests & Learnings
A/B tests worth paying attention to, including wins, losses and what we actually learned.
Real Ecommerce Observations
Patterns, mistakes and opportunities we see while working inside ecommerce accounts every week.

Built for ecommerce operators who are past the beginner stuff and want ideas they can actually use.

Trusted by 150+ Ecommerce Brands